Persistence Through Improvement
Improve, don't push
This framework emphasizes the importance of persistently improving and inventing, rather than persistently doing what's not working. It encourages entrepreneurs to present new ideas and improvements to the world and to be open to feedback and change.
- Success comes from persistently improving and inventing, not from persistently doing what's not working.
- Present new ideas and improvements to the world and be open to feedback and change.
- Don't waste years fighting uphill battles against locked doors.
- Present New IdeasPresent new ideas and improvements to the world and be open to feedback and change.Pro tipBe open to feedback and willing to make changesWarningDon't be afraid to pivot if something's not working
- Improve and InventPersistently improve and invent, rather than persistently doing what's not working.Pro tipFocus on solving real problems for real peopleWarningDon't get stuck in a rut and be willing to try new things
- Be Open to ChangeBe open to change and willing to adapt to new circumstances.Pro tipStay flexible and be willing to pivot when necessaryWarningDon't be afraid to say no to things that are not working
The author's experience with CD Baby, where he initially thought the business would be a credit card processing service, but later changed his plan to focus on helping musicians sell their music directly to customers.
Apple's experience with the iPhone, where they initially thought it would be a phone with a built-in iPod, but later changed their plan to focus on creating a multi-touch smartphone.
The author learned this lesson through his experience with CD Baby, where he initially thought the business would be a credit card processing service, but later changed his plan to focus on helping musicians sell their music directly to customers.