David Mattin

applied futures / New World Same Humans

David Mattin runs New World Same Humans (NWSH), an independent futures-thinking newsletter with a substantial subscriber base. Previously Head of Trends & Insights at TrendWatching, he built a track record reading signals of cultural and technological change. NWSH synthesises emerging patterns into a framework he calls 'applied futures', helping readers understand how society and technology co-evolve.