Philip Evans

Blown to Bits, deconstruction of value chains

Former senior partner at Boston Consulting Group, where he led strategy research on the economics of information. Co-authored 'Blown to Bits' (2000) with Thomas Wurster, which posited that the internet dissolves the trade-off between richness and reach, fragmenting integrated value chains into specialist competitors. The framework became a foundational text for understanding digital disruption of industry structure.