Reject the inherited creator template; build identity from the small things that actually feel like you.

How Ryan Trahan Changed YouTube with a Penny — The Colin & Samir Show · Colin & Samir

Expose post-hoc narratives that mask pure momentum as the real driver of market behavior

Quantum vs. Market, USDC vs. USDT & WLFI vs. Justin Sun - The Chopping Block — Unchained · Unchained

Customers hire products to do specific jobs; segment by the job, not by customer demographics

The Innovator's Solution · Clayton M. Christensen & Michael E. Raynor

Innovate by understanding the progress customers are trying to make

Competing Against Luck: The Story of Innovation and Customer Choice · Clayton M. Christensen, Taddy Hall, Karen Dillon, David S. Duncan

Two things happening together doesn't mean one causes the other

The Great Mental Models, Volume 1 General Thinking Concepts · Shane Parrish & Rhiannon Beaubien

When good people do bad things and still believe they are good

The Infinite Game · Simon Sinek

Distinguish Correlation from Causation

The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss

Distinguish between correlation and causation

The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss

Understanding correlations

Curing Autism, Epilepsy & Schizophrenia with Stem Cells | Dr. Sergiu Pașca · Andrew Huberman