A branded set of ~30 individually-named training principles that turned tacit gym knowledge into teachable, ownable IP.
Brothers of Iron: Building the Weider Empire · Joe Weider, Ben Weider, Mike Steere
Grow size
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Grow strength
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Vary reps for progress
The Most Effective Weight Training, Cardio & Nutrition for Women | Dr. Lauren Colenso-Semple · Andrew Huberman
Train with intensity
How Dopamine & Serotonin Shape Decisions, Motivation & Learning | Dr. Read Montague · Andrew Huberman
Optimize protein intake
How to Exercise & Eat for Optimal Health & Longevity | Dr. Gabrielle Lyon · Andrew Huberman
Optimize your rep range for progress
Build Your Ideal Physique | Dr. Bret Contreras · Andrew Huberman
Connect mind to muscle
Dr. Andy Galpin: How to Build Strength, Muscle Size & Endurance · Andrew Huberman
Build Muscle
Dr. Andy Galpin: How to Build Strength, Muscle Size & Endurance · Andrew Huberman
Exercise Adaptations
Dr. Andy Galpin: How to Build Strength, Muscle Size & Endurance · Andrew Huberman
Build muscle size
Build Muscle Size, Increase Strength & Improve Recovery | Huberman Lab Essentials · Andrew Huberman
Recruit motor units
Build Muscle Size, Increase Strength & Improve Recovery | Huberman Lab Essentials · Andrew Huberman
The best exercise is the one you can do consistently without pain and enjoy.
Tools for Nutrition & Fitness | Dr. Layne Norton · Andrew Huberman
Maximize strength by prioritizing speed and quality of reps over grinding to failure.
Tools for Nutrition & Fitness | Dr. Layne Norton · Andrew Huberman
Balance the training stimulus you want with the fatigue you can productively manage.
Tools for Nutrition & Fitness | Dr. Layne Norton · Andrew Huberman
Strategically sequence and prioritize strength and endurance work to minimize interference.
How to Build Strength, Endurance & Flexibility at Any Age | Pavel Tsatsouline · Andrew Huberman