Define the exact customer you can best serve so you stop wasting time on the rest
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
We comply with people we like; six reliable triggers manufacture that liking automatically
Influence: Science and Practice · Robert B. Cialdini
Give first to obligate; the rule runs deeper than liking, culture, or rational self-interest.
Influence: Science and Practice · Robert B. Cialdini
Identify and hedge portfolio risks standard Barra models miss by building bespoke thematic factors
Disintermediating Pod Shops | Will England, Derek Drummond, and Tony Caruso Ep.501 — Capital Allocators with Ted Seides · Capital Allocators with Ted Seides
Diagnose why your organization cannot pursue disruptive opportunities despite wanting to
The Innovator's Dilemma · Clayton M. Christensen
Create blue oceans by eliminating, reducing, raising, and creating across industry factors
Blue Ocean Strategy · W. Chan Kim & Renée Mauborgne
Move beyond survival metrics to measure what truly creates lasting success
Measuring What Makes Life Worthwhile · Chip Conley
Evolve to succeed
Inside the Tornado: Marketing Strategies From Silicon Valley's Cutting Edge · Geoffrey A. Moore
Identify and ruthlessly eliminate the seven categories of waste that inflate costs without adding any value for the customer
Toyota Production System: Beyond Large-Scale Production · Taiichi Ohno
Measure and maximize the eight key drivers that determine whether your business is attractive to acquirers.
Built to Sell · John Warrillow
A systematic evaluation of 17+ value capture models to choose or innovate the framework by which your venture extracts revenue from the value it creates for customers.
Disciplined Entrepreneurship · Bill Aulet
A disciplined process for narrowing from hundreds of potential markets to one beachhead you can dominate, then expanding from that position of strength.
Disciplined Entrepreneurship · Bill Aulet
A systematic, customer-driven approach to launching an innovation-based venture by working through 24 discrete steps grouped into six themes.
Disciplined Entrepreneurship · Bill Aulet
Design your business model around market size, distribution, high gross margins, and network effects.
Blitzscaling · Reid Hoffman & Chris Yeh
Use vivid before-and-after stories to select your beachhead market
Crossing the Chasm, 3rd Edition · Geoffrey A. Moore
Your biggest growth opportunity is the people who refuse to buy from you
Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne
Read your strategy's health from the shape of your value curve
Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne
Visualize your competitive landscape to see where the real opportunity lies
Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne
Invest disproportionately in intelligence because foreknowledge decides outcomes
The Art of War · Sun Tzu
Assess organizational capability by separating what you have, how you work, and what you prioritize
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail · Clayton M. Christensen
Navigate five distinct phases of technology market evolution from early market through tornado to...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
A nine-factor scoring system for evaluating beachhead candidates and screening out segments with ...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Use scenario-based profiling to select your beachhead segment when you have high risk and low data.
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Sleep on your side
Improve Your Lymphatic System for Overall Health & Appearance · Andrew Huberman
Holistic Supplementation
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Balance intensity
Maximize Productivity, Physical & Mental Health With Daily Tools | Huberman Lab Essentials · Andrew Huberman
The invisible ingredient in art is whether the creator cared.
Transform Pain & Trauma Into Creative Expression | David Choe · Andrew Huberman
Build a product whose value to each user grows as more users join, creating winner-take-all
7 Powers · Hamilton Helmer