16 results for nudging
Showing 1–16
LEADResearch Leader as Portfolio Allocator
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A research org wins by concentrating compute on a few big bets and disbanding the rest — not by letting a bottom-up credit market allocate it.

Why Google failed to make GPT-3 + why Multimodal Agents are the path to AGI — with David Luan of Adept · Latent Space (swyx & Alessio)

SELFThe Yearly Theme
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Replace brittle resolutions with a broad, resonant direction you can't fail.

Your Theme (CGP Grey) · CGP Grey

FINShove Not Nudge
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Soft behavioural nudges are insufficient when suppliers actively re-complexify around them

The Mortgage Trap Hitting Millions of Homeowners · Tarun Ramadorai

FINThe Auto-Enrolment Completion Loop
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Auto-enrol the easy 90%, then go hunt the missing 45% deliberately

The Government's Plan to Change Your Pension · Torsten Bell MP

INFBehavioral Nudge Design
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Change behavior through environmental design, not punishment or willpower

Daniel Pink on Motivation, Drive, and What Science Tells Us · Daniel Pink

MKTThe Four Ps Copywriting Framework
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Picture the outcome, promise the change, prove your claims, push to action

The Copyhackers Guide to Conversion Copywriting · Joanna Wiebe

INNThe Interface Determines Behavior Model
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Design the choice interface to shape behavior without changing minds

Life Lessons from an Ad Man - Rory Sutherland · Rory Sutherland

COMSocial Influence Nudge Design
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Harness the power of what others do to shape better behavior

Nudge: Improving Decisions About Health, Wealth, and Happiness · Richard H. Thaler & Cass R. Sunstein

PRODNUDGES Checklist (iNcentives, Understand mappings, Defaults, Give feedback, Expect error, Structure complex choices)
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Six principles for designing any decision environment effectively

Nudge: Improving Decisions About Health, Wealth, and Happiness · Richard H. Thaler & Cass R. Sunstein

LEADLibertarian Paternalism
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Guide people toward better choices while preserving complete freedom to choose

Nudge: Improving Decisions About Health, Wealth, and Happiness · Richard H. Thaler & Cass R. Sunstein

INNHabit Testing Process
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Three-step method to discover what hooks users and replicate it at scale

Hooked · Nir Eyal

PRODThe Waiting For List
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Track every ball in someone else's court so nothing falls through the cracks

Getting Things Done · David Allen

COMConversational Framing
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One frame, one issue--set the borders before the conversation begins

The Next Conversation: Argue Less, Talk More · Jefferson Fisher

LEADStage-Specific Leverage Points System
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Precise interventions calibrated to each cultural stage that nudge people and tribes forward one ...

Tribal Leadership Leveraging Natural Groups to Build a · Dave Logan, John King, Halee Fischer-Wright

SALThe Offer You Can't Refuse
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Construct a compelling offer with the right promise to the right audience at the right time

The $100 Startup · Chris Guillebeau

COMThe Framing Effect Toolkit
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Shape decisions by controlling how options are presented

Thinking, Fast and Slow · Daniel Kahneman