Book·2013

Playing to Win: How Strategy Really Works

by A.G. Lafley & Roger L. Martin

Editorial policy
Format
Book
Year
2013
Author
A.G. Lafley & Roger L. Martin
Frameworks extracted
1

About this source

Former P&G CEO Lafley and strategy expert Martin present their five-choice framework for creating winning strategies, tested through P&G's transformation into a global consumer goods powerhouse.

Frameworks extracted

1 total
STRweeks
The Reverse Engineering Strategy Test
Test strategy by imagining what must be true for it to succeed