Book·2014

Value Proposition Design: How to Create Products and Services Customers Want

by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith

Format
Book
Year
2014
Author
Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Frameworks extracted
0

About this source

A practical handbook for designing, testing, and delivering value propositions that customers actually want, using structured visual tools like the Value Proposition Canvas integrated with the Business Model Canvas.

Frameworks extracted

0 total

No frameworks have been extracted from this source yet.