Book·2011

We Are All Weird: The Myth of Mass and the End of Compliance

by Godin, Seth

Editorial policy
Format
Book
Year
2011
Author
Godin, Seth
Frameworks extracted
8

About this source

A book about the end of the mass market and the rise of individuality and weirdness.

Frameworks extracted

8 total
MKTmonths
The Tribe Framework
Embracing weirdness
INNmonths
The Embracing Weirdness Framework
Embracing individuality
MKTweeks
The Factory Framework
Mass Production vs. Individuality
MKTmonths
The Gutenberg Parenthesis Framework
End of Mass Market
INNmonths
The Cycle of Weirdness
A self-reinforcing cycle of creativity and innovation
INNmonths
The Pro-Am Revolution
Amateurs working to professional standards
MKTmonths
The Four Forces for Weird
Embracing individuality
MKTmonths
The Myth of Mass
Mass is dead