continuity

Map every role in a small acquisition target to know exactly where human capital risk can crater your business

Maintain a fixed core ideology of values and purpose while driving relentless change in everything else - the central dynamic of enduring great companies

Human evolution in multiple regions

Make it cost more to leave than to stay — waive the setup fee only if they commit long-term.

Give products or services free if customers commit to buying more over time — the easiest sale anyone can close.

Give an irresistible bonus for signing up for recurring billing — the bonus should be worth more than the first payment.