8frameworks
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Camera Away First
Build the human relationship before you build the recording — don't even let them see the camera for the first half hour.
Ask the Dumb Question
Be willing to look like a fool, never pre-write questions, and own the outcome — if nothing usable comes out, that's your failure, not theirs.
The 10 Rules of Real ConversationIn-depth
If you are paying attention, you do not need to show you are paying attention
How to Get Someone to Confess
Techniques for encouraging confession
How to Get Someone to Tell You More
Techniques for encouraging disclosure
Keeping It Casual
Remove formality to get honest answers through natural conversations
Anchoring Fluff
Convert vague generics and hypotheticals into concrete past behavior
The Mom Test
Ask questions about their life so even your mom cannot lie to you