10frameworks
Showing 1–10 of 10
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The Testimonial Selling SystemIn-depth
One customer testimonial outperforms a hundred sales pitches—collect, deploy, and systematise proof
Objection Prevention SystemIn-depth
Script objection responses into your presentation so prospects have nothing left to object to
VITO's Four-Part Risk/Value Justification Test
Anticipate every executive's justification checklist before they raise it
Bitcoin Advocate Objection-Response PlaybookIn-depth
Convert skeptics by reframing the three most common Bitcoin objections
The MOO Communication Framework
Structure every important message with the Most Obvious Objection preemptively addressed
The Redefinition Technique
Remove product objections by reframing drawbacks as advantages or simplifying complexity
The Concentration Technique
Destroy confidence in competitor solutions while positioning your product as the answer
The Gradualization Technique
Build a chain of small acceptances so prospects believe claims they'd reject head-on
Feature Downsell Process
Take something away, lower the price, ask 'how about now?' — never offer the same thing for cheaper.
Payment Plan Downsell ProcessIn-depth
When they say no to the price, change how they pay — not what they get.