30frameworks
Quality
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Founder-Product-Market FitIn-depth
Align your natural inclinations, product, and market for unstoppable founder fit
Product-Market-Founder Fit TrifectaIn-depth
Find the right market, product, and personal fit before optimizing how hard you work.
Business Viability Litmus TestIn-depth
Three gates a business idea must pass before it's a real business
Theory-of-the-Game — Critical Mass Thesis BuildingIn-depth
Build a specific model for the path to critical mass before smart critics see it
The Startup Survival Pattern
Key patterns from successful startup founders: persistence through rejection, pivoting, and staying close to users
Customer Development Four-Step Search Process
Get out of the building and test your business model hypotheses before scaling
Blank and Dorf Four-Step Startup Search
Get out of the building and test your business model hypotheses before scaling
The Customer Development Model
Get out of the building and test your business model hypotheses before scaling
Customer Development Process
Get out of the building and test your business model hypotheses before scaling
The One-One-One Revenue Engine
One avatar, one product, one channel is the fastest path to six figures
The Meatball Sundae Diagnostic
Stop slapping new marketing on old products — transform your entire organization
The Downhill Business Principle
Start businesses that push downhill — where eager buyers are already waiting
The Organic Startup Method
Build what you need, then discover it is a company
The Customer Want Detector
Discover what customers want through their behavior not their words
The Three Startup Essentials
Start with good people, make something customers want, and spend as little as possible
The Product-Market Fit Continuous Process
PMF is not a single moment but an ongoing pursuit with clear signals
The Five-Stage Bootstrapped Startup FrameworkIn-depth
Start small, build a tiny rocket, and see how high you can go
Customer Validation
Prove you have a repeatable and scalable sales process by getting customers to actually buy
Customer DiscoveryIn-depth
Get out of the building to test whether your hypotheses about customers and their problems are correct
The 24 Steps Framework
A systematic, customer-driven approach to launching an innovation-based venture by working through 24 discrete steps grouped into six themes.
The Starving Crowd Principle
The single most important factor in business success is choosing a market with massive, desperate demand before crafting your offer.
The Four Growth Limiters
Identify and design around the obstacles that cap your company's growth trajectory.
Lean Analytics StagesIn-depth
Five stages every startup must navigate from idea to scale
Three Kinds of Fit Progression
Move from paper fit to market fit to business model fit
The Value Proposition CanvasIn-depth
Map customer needs and your offering on one visual page
The Habit Zone Framework
Plot frequency against utility to predict if a behavior becomes automatic
The ChasmIn-depth
The fatal gap between early adopter enthusiasm and mainstream market adoption that kills most tec...
Commitment and Advancement
Measure customer interest through real commitments, not words
Behavior-Driven Product Development
Watch what customers do, not what they say, and let them hijack your roadmap
The Three Phases of Traction
Match your growth strategy to your startup phase: validate, scale, then dominate