INNOVATIONWeeks to result

The Poking the Box Framework

Poke the box, start something

Problem it solves

stagnant innovation

Best for

Individuals and organizations looking to innovate and take initiative

Not ideal for

Those who prefer to maintain the status quo

Overview

Why this framework exists

The Poking the Box Framework is about taking initiative and starting something new. It's about embracing the idea that poking the box, or taking a risk, is the key to success.

Core principles

3 total
  1. Poking the box is the key to success.
  2. Taking risks is necessary for innovation.
  3. Initiative is the key to success.

Steps

3 steps
  1. Identify the Box to Poke
    Identify the area where you want to take initiative and start something new.
    Pro tipLook for areas where you can make a difference and take initiative.
    WarningDon't be afraid to take risks and try new things.
  2. Poke the Box
    Take the first step towards poking the box. This could be as simple as making a phone call, sending an email, or taking a small action.
    Pro tipBreak down the task into smaller, manageable steps.
    WarningDon't get overwhelmed by the size of the task.
  3. Keep Poking
    Keep taking steps towards your goal. Don't give up, even if things get tough.
    Pro tipCelebrate your small wins along the way.
    WarningDon't get discouraged by setbacks.

Checklist

Saved in your browser

Examples

2 cases
John Lasseter

He started working on a new computer animation tool and created a short film that eventually led to the creation of Pixar.

OutcomeHe became a successful filmmaker and entrepreneur.
Hollerado

The band started small and worked their way up to success through relentless effort and initiative.

OutcomeThey became a successful band with a loyal following.

Common mistakes

3 traps
Not Poking the Box at All
The biggest mistake is not poking the box at all. This can lead to stagnation and a lack of progress.
Giving Up Too Easily
Giving up too easily can lead to a lack of perseverance and a failure to achieve goals.
Not Taking Risks
Not taking risks can lead to a lack of innovation and progress.

Origin story

How this framework came to be

The framework is based on the idea that poking the box, or taking a risk, is the key to success. It's inspired by the story of John Lasseter, who started working on a new computer animation tool and created a short film that eventually led to the creation of Pixar.

Source

Traced to primary
Source · BOOK
Poke the Box
Seth Godin · 2011
Open source →

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