A.G. Lafley & Roger Martin
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A.G. Lafley & Roger Martin

playing-to-win / *Playing to Win*

Former P&G CEO and Rotman School dean who co-authored Playing to Win (2013), defining the choice-cascade framework for competitive strategy.

@rogerlmartinWikipedia
#26Business Authors of the Last 25 Years
58/ 100
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Frameworks

Attributed to A.G. Lafley & Roger Martin

Mental models, principles, and operating frameworks extracted from sources where A.G. is the credited author or speaker.

4frameworks
Domains

Framework distribution

4frameworks
Strategy4 frameworks · 0%
Bibliography

Sources by A.G. Lafley & Roger Martin

2sources
Book
Appears alongside

Top neighbors of A.G. Lafley & Roger Martin

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Last updated
10 May 2026
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