Top 100 Business Authors of the Last 25 Years

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Malcolm Gladwell

pop-social-science narratives / *The Tipping Point*, *Outliers*

Nassim Nicholas Taleb

antifragility, black swan / *The Black Swan*, *Antifragile*

built-to-last / *Good to Great*, *How the Mighty Fall*

behavioral finance / *The Psychology of Money*, *Same as Ever*

startup management / *The Hard Thing About Hard Things*, *What You Do Is Who You Are*

knowledge work / *Deep Work*, *So Good They Can't Ignore You*

atomic habits / *Atomic Habits*

habit loop / *The Power of Habit*

lean startup / *The Lean Startup*

blitzscaling / *Blitzscaling*, *The Start-up of You*

Amazon, Uber narratives / *The Everything Store*, *The Upstarts*

Walter Isaacson

innovator biographies / *Steve Jobs*, *The Innovators*, *Elon Musk*

Musk biographer / *Elon Musk* (2015)

narrative finance / *The Big Short*, *Flash Boys*, *Going Infinite*

corporate failure / *The Smartest Guys in the Room*, *All the Devils Are Here*

Roger Lowenstein

Buffett & finance / *When Genius Failed*

Alice Schroeder

Buffett biographer / *The Snowball*

William Thorndike

capital allocation / *The Outsiders*

investing memos / *The Most Important Thing*, *Mastering the Market Cycle*

Charlie Munger / Peter Kaufman ed.

mental models / *Poor Charlie's Almanack*

choice architecture / *Nudge*

Yuval Noah Harari

macro-history applied to strategy / *Sapiens*, *Homo Deus*

civilization economics / *Collapse*

financial history / *The Ascent of Money*

W. Chan Kim & Renée Mauborgne

blue ocean / *Blue Ocean Strategy*

A.G. Lafley & Roger Martin

playing-to-win / *Playing to Win*

Patrick Lencioni

team dysfunction / *The Five Dysfunctions of a Team*, *The Advantage*

Marshall Goldsmith

exec coaching / *What Got You Here Won't Get You There*

Stephen M.R. Covey

trust / *The Speed of Trust*

motivation / *Drive*, *To Sell Is Human*, *When*

introvert advantage / *Quiet*

give-and-take / *Give and Take*, *Originals*, *Think Again*

mindset / *Mindset*

Angela Duckworth

vulnerability in leadership / *Dare to Lead*

start-with-why / *Start with Why*, *The Infinite Game*

purple cow, permission marketing / *Purple Cow*, *This Is Marketing*

storybrand / *Building a StoryBrand*

design of everyday things / *The Design of Everyday Things* (revised 2013)

Jeff Bezos / Walter Isaacson

leadership principles compiled / *Invent and Wander*

Microsoft policy / *Tools and Weapons*

culture as strategy / *Delivering Happiness*

Buffett anthology / *Tap Dancing to Work*

Mary Buffett & David Clark

Buffett method / *Warren Buffett and the Interpretation of Financial Statements*

attention economy / *The Attention Merchants*, *The Curse of Bigness*

Shoshana Zuboff

surveillance capitalism / *The Age of Surveillance Capitalism*

AI superpowers / *AI Superpowers*

co-intelligence / *Co-Intelligence*

Erik Brynjolfsson & Andrew McAfee

second machine age / *The Second Machine Age*

Daron Acemoglu & James Robinson

institutions / *Why Nations Fail*, *Power and Progress*

loonshots / *Loonshots*

scaling up / *Scaling Up*

essentialism / *Essentialism*, *Effortless*

GTD revisions / *Getting Things Done* (2015 ed.)

second brain / *Building a Second Brain*

hidden champions / *Hidden Champions of the Twenty-First Century*

design thinking / *Change by Design*

data optimism / *Factfulness*

Marshall Rosenberg

nonviolent communication / *Nonviolent Communication* (revised)

culture code / *The Culture Code*, *The Talent Code*

Maria Konnikova

applied behavior / *The Confidence Game*, *The Biggest Bluff*

Steven Levitt & Stephen Dubner

incentive economics / *Freakonomics*, *SuperFreakonomics*

strategy + finance / *Obliquity*, *Other People's Money*

capitalism critique / *How Markets Fail*

narrative non-fiction / *A Short History of Nearly Everything*

responsible scaling / *Intended Consequences*

Rebecca Henderson

purposeful capitalism / *Reimagining Capitalism in a World on Fire*

Whitney Johnson

disruption-yourself / *Disrupt Yourself*, *Smart Growth*

leader filtration / *Indispensable*

anti-self-help / *The Subtle Art of Not Giving a F\\*ck*

content strategy / *Killing Marketing*, *Experiences: The 7th Era of Marketing*

Geoff Smart & Randy Street

hiring / *Who: The A Method for Hiring*

Brian Christian & Tom Griffiths

algorithms-to-life / *Algorithms to Live By*

algorithmic harm / *Weapons of Math Destruction*

generalists / *Range*

Daniel Priestley

entrepreneur frameworks / *Key Person of Influence*, *Oversubscribed*

Michael Watkins

leadership transitions / *The First 90 Days*

purpose-led turnaround / *The Heart of Business*

leadership communication / *Communicating for a Change*

John C. Maxwell

leadership laws / *The 21 Irrefutable Laws of Leadership* (revised 2007)

adaptive markets / *Adaptive Markets*

Annie Murphy Paul

extended mind / *The Extended Mind*

Daniel Lieberman

evolution + behavior / *Exercised*

Lisa Feldman Barrett

emotion construction / *How Emotions Are Made*

virality + persuasion / *Contagious*, *Magic Words*

business history / *Writing on the Wall*, *A History of the World in 6 Glasses*

unintended consequences / *The Efficiency Paradox*

geopolitical risk / *The Power of Crisis*

Branko Milanovic

global inequality / *Capitalism, Alone*

economic thinkers / *The Great Economists*

measuring economy / *GDP: A Brief but Affectionate History*, *Cogs and Monsters*

Frances Cairncross

distance & info economics / *The Death of Distance*

Margaret Heffernan

willful blindness / *Willful Blindness*, *Uncharted*

Daniel Susskind

work + AI / *A World Without Work*

Richard Susskind

professions disruption / *The Future of the Professions*

Sebastian Mallaby

VC + macro history / *More Money Than God*, *The Power Law*

Gregory Zuckerman

finance narratives / *The Man Who Solved the Market*

Patrick Radden Keefe

corporate-malfeasance narrative / *Empire of Pain*

corporate-fraud narrative / *Bad Blood*

platform business / *No Filter*

Author of three landmark personal-development and finance titles - Unlimited Power (1986), Awaken the Giant Within (1991), and the number-one bestseller Money: Master the Game (2014) - that codified his peak-performance frameworks for a mass audience.

Authored the foundational personal-development texts and named frameworks, including 7 Strategies for Wealth & Happiness (1985) and The Five Major Pieces to the Life Puzzle (1991), that codified success philosophy for a mass audience and seeded a generation of business writers.