Brian Spaly
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Brian Spaly

Bonobos / Trunk Club co-founder, fit-first DTC model

Co-founder of Bonobos and founder of Trunk Club, two early direct-to-consumer men's apparel companies that helped establish the DTC retail playbook.

@BonobosWikipedia
#84Business Model Innovators
43/ 100
Authority scoreNotable
1lists#84peak1primary1category
03
Top 100 Business Model Innovators
Rank #84·Bonobos / Trunk Club co-founder, fit-first DTC model
Appears alongside

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Andy Dunn
Bonobos: digitally-native vertical brand (DNVB) thesis
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Last updated
10 May 2026
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