Find undervalued assets by matching your unique tolerances to others' deal-breakers

21 Harsh Truths About Why You’re Still Lost - Mark Manson — Chris Williamson · Chris Williamson

Transform your founder-dependent business into a sellable asset

Built to Sell: Creating a Business That Can Thrive Without You · John Warrillow

Selecting target buyers

Competitive Strategy · Michael E. Porter

Target a niche

Competitive Strategy · Michael E. Porter

Set pricing for pragmatists and choose channels that deliver the whole product

Crossing the Chasm, 3rd Edition · Geoffrey A. Moore

Choose your customers strategically to improve margins and competitive position

Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter

Match your sales channel to your buyer's expectations and your product's complexity

Crossing the Chasm · Geoffrey A. Moore

Test your strategy for commercial viability with three visual criteria

Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne

Read your strategy's health from the shape of your value curve

Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne

A nine-factor scoring system for evaluating beachhead candidates and screening out segments with ...

Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore

Complex investments exist to profit their creators, not their buyers

The Simple Path to Wealth · JL Collins