Be world-class for a narrow market or cross boundaries to create a new category
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
Stop illicit crypto flows with a coordinated industry-wide real-time blocking network.
Why North Korea Is Winning Crypto Crime | Ari Redbord — Bankless · Bankless
Catastrophic failures require multiple control layers to fail simultaneously — find them all
The Rogue Trader Who Lost £862 Million · Nick Leeson
Embed challenging truths within officially sanctioned narratives using symbols, structure, and plausible deniability
Decoding the Bayeux Tapestry · Arthur Colin Wright
Defend against WMD threats
National Military Strategy to Combat Weapons of Mass Destruction · Unknown
Combating WMD Threats
National Military Strategy to Combat Weapons of Mass Destruction · Unknown
Owning everything in your world — taking complete responsibility for all outcomes, including those caused by others, and preemptively preventing problems through ownership before they occur
Leadership Strategy and Tactics · Jocko Willink
Transform gatekeepers and obstacles into allies by understanding what they test
The Hero With a Thousand Faces · Joseph Campbell
Stop winning arguments and start winning connections
The Next Conversation: Argue Less, Talk More · Jefferson Fisher
Dismantling institutional cover stories by constructing irrefutable alternative narratives
The Prosecutor One Man's Battle to Bring Nazis to Justice · Jack Fairweather
Layered defense
How to Enhance Your Immune System | Dr. Roger Seheult · Andrew Huberman
Layering defenses for optimal health
How to Enhance Your Immune System | Dr. Roger Seheult · Andrew Huberman
Immune System 101
Using Your Nervous System to Enhance Your Immune System | Huberman Lab Essentials · Andrew Huberman
Build layered protections into your life before you need them
The Surrender Experiment · Michael A. Singer
Reduce suffering by expecting and accepting pain rather than fighting it
Option B · Sheryl Sandberg