Acquire unprofitable small operators using asymmetric knowledge and turn them profitable
Acquiring Minds: Phil Miller, $100K store to Pawville (11 locations, PE exit) — Acquiring Minds · Acquiring Minds
Acquire a business with real estate for near-zero capital by pairing with a REIT buyer
Acquiring Minds: Phil Miller, $100K store to Pawville (11 locations, PE exit) — Acquiring Minds · Acquiring Minds
Fund multiple acquisitions per year by selling real estate and leasing it back from a REIT
Acquiring Minds: Phil Miller, $100K store to Pawville (11 locations, PE exit) — Acquiring Minds · Acquiring Minds
Establish purpose, vision, and people before building any operational system
UpFlip Ep222: College Hunks $300M/yr (Nick Friedman) — The UpFlip Podcast · The UpFlip Podcast
Map every role in a small acquisition target to know exactly where human capital risk can crater your business
Acquiring Minds: Joe Wynn, $600k SDE, 90% seller note — Acquiring Minds · Acquiring Minds
Close SMB deals faster by bypassing the broker and negotiating directly with the seller
Acquiring Minds: Joe Wynn, $600k SDE, 90% seller note — Acquiring Minds · Acquiring Minds
Use third-party approval requirements to negotiate aggressively on price and structure when buying a distributorship
Acquiring Minds: Joe Wynn, $600k SDE, 90% seller note — Acquiring Minds · Acquiring Minds
Buy brands people love that are attached to companies that are failing.
Jamie Salter on Brand Strategy & AI — Reuters Momentum (AC15) editorial interview · Reuters (interviewer: Arriana McLymore) — reupload via DWS News
When a competitor collapses, you don't need their company — you need their people, today.
I Had $78 in My Bank Account… Now I Own a Private Jet | Vick Tipnes (full episode) · School of Hard Knocks Podcast
A brand promise held for 33 years, encoded in price not slogan.
Don Vultaggio on How I Built This with Guy Raz (full episode) · Wondery / Guy Raz
Entrepreneurs can tell you the exact moment the light went on. Design your life to be on the right street.
Don Vultaggio on How I Built This with Guy Raz (full episode) · Wondery / Guy Raz
Quarterly community-giving program as both ritual and culture-binding mechanism.
Patrick Terry on School of Hard Knocks (full episode) · School of Hard Knocks Podcast
Build a five-year relationship bank that pays dividends compounding annually for your entire career
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Listen with the intent to understand before you listen with the intent to respond
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
One customer testimonial outperforms a hundred sales pitches—collect, deploy, and systematise proof
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Build genuine friendships with customers—friendships are immune to competition and price negotiation
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Build a predictable sales income by working defined daily numbers with discipline and tracking
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Script objection responses into your presentation so prospects have nothing left to object to
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Differentiate yourself so memorably before and during the sale that comparison becomes irrelevant
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Convert any selling conversation into a buying conversation using structured intelligent questions
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Nineteen emotional and rational forces that cause people to buy—and how to uncover them
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Ten linked principles that form the foundation of mastery in modern sales
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Convert strategy into four to five precise pre-call actions that make the next meeting count
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Close only business where both sides win—or lose both the deal and your reputation long-term
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Find the insider who wants you to win and build a guidance network around them
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Track every deal at the right level and prevent feast-or-famine income cycles
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Define the exact customer you can best serve so you stop wasting time on the rest
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Make every problem visible and exploit every asset—before the competitor does
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Sell only to buyers who perceive a gap—and create the gap for those who don't
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Map every person who can derail or advance your sale into one of four decisive roles
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
A complete system for winning complex B2B sales through process, not persuasion
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Modern overload demands decision shortcuts; exploiting them degrades the whole ecosystem
Influence: Science and Practice · Robert B. Cialdini
Opportunities become more desirable as they become less available; restriction triggers desire
Influence: Science and Practice · Robert B. Cialdini
We comply with people we like; six reliable triggers manufacture that liking automatically
Influence: Science and Practice · Robert B. Cialdini
Make a large ask first so your real request looks like a generous concession.
Influence: Science and Practice · Robert B. Cialdini
Small commitments grow their own legs; what you say today becomes who you are tomorrow.
Influence: Science and Practice · Robert B. Cialdini
Give first to obligate; the rule runs deeper than liking, culture, or rational self-interest.
Influence: Science and Practice · Robert B. Cialdini
What comes first warps perception of what comes next—sequence is a lever of influence.
Influence: Science and Practice · Robert B. Cialdini
Measure yield at each funnel stage per channel to find and fix your marketing ROI leaks
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
Score leads by engagement signals and nurture the unready until they're sales-qualified
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
Treat your marketing team as part publisher — build a systematic content production engine
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
Transform your website from a product brochure into a magnetic industry resource
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
A complete sequential playbook from prospect identification to closed VITO sale
Getting to VITO (The Very Important Top Officer) · Anthony Parinello
A five-part verbal formula that gets VITO interested in eight seconds or less
Getting to VITO (The Very Important Top Officer) · Anthony Parinello
Anticipate every executive's justification checklist before they raise it
Getting to VITO (The Very Important Top Officer) · Anthony Parinello
Articulate value in all seven dimensions VITO cares about, not just price
Getting to VITO (The Very Important Top Officer) · Anthony Parinello
Map every account by who really approves vs. who merely recommends
Getting to VITO (The Very Important Top Officer) · Anthony Parinello
Lead with an informed hypothesis of customer needs rather than asking customers to educate you
The Challenger Sale: Taking Control of the Customer Conversation · Matthew Dixon and Brent Adamson
Grade every teaching pitch for boldness before it gets watered down to the safe middle
The Challenger Sale: Taking Control of the Customer Conversation · Matthew Dixon and Brent Adamson
Over half of B2B customer loyalty is determined not by what you sell but by how you sell it
The Challenger Sale: Taking Control of the Customer Conversation · Matthew Dixon and Brent Adamson