Magazines create demand, competitions create aspiration, supplements and equipment monetise it — each channel fuels the next.
Brothers of Iron: Building the Weider Empire · Joe Weider, Ben Weider, Mike Steere
Convert one-shot deals into repeat games to align incentives and eliminate cheating
How to Get Rich — Naval · Naval
Build compounding trust so your reputation becomes a deal-flow asset others pay to access
How to Get Rich — Naval · Naval
Compound trust and returns by committing to iterated relationships where cooperation wins.
How to Get Rich — Naval · Naval
Freeze your lifestyle below income to accumulate discrete wealth lumps and buy permanent freedom.
How to Get Rich — Naval · Naval
Dissolve partner resistance to Bitcoin allocation by building shared understanding through third-party validation and patient osmosis
Peter Dunworth: $300 Trillion Is About to Flow Into Bitcoin — Robin Seyr · Robin Seyr
Build layered residency and citizenship across independent geopolitical blocks before windows close.
The Iran War Just Changed Second Citizenship Forever — Nomad Capitalist · Nomad Capitalist
Value a business line by line so forecast errors cancel instead of compound.
How to Invest in Stocks · Sasha Yanshin
Only pick stocks if you pass interest, education, and time.
This Is How You Build Wealth · Richard Coffin (The Plain Bagel)
Build a micro-SaaS ecosystem that funnels customers into one core product instead of marketing from scratch.
I Spent 24 Hours With A SaaS Millionaire — Starter Story · Starter Story
Publish professional-quality books independently by following a complete six-stage process from writing through audience building
Asymmetrical Guide to Publishing an Indie Book · Asymmetrical Press
Master the warmth and competence signals that determine how others perceive you
Cues · Vanessa Van Edwards
Accept that you have roughly four thousand weeks to live and let that truth liberate your priorities
265 - Time, productivity, and purpose: insights from Four Thousand Weeks | Oliver Burkeman · Oliver Burkeman
Create value on platforms without requiring clicks to build brand authority
Zero-Click Marketing & The Death of Growth Hacking: Insights from SparkToro CEO Rand Fishkin · Rand Fishkin
Leverage emerging audio platforms for serendipitous brand connection
Digital Summit Marketing Spotlight - Ann Handley · Ann Handley
In an overcommunicated world, earning attention is more valuable than buying it
Permission Marketing · Seth Godin
Create environments where being wrong is safe so that being right becomes more likely
Adam Grant - Rethinking Your Position (The Knowledge Project Ep. #112) · Adam Grant
Break growth into engines, turbo boosts, lubricants, and fuel
How to Build Products Users Love · Lenny Rachitsky
Replace traditional marketing with engineering-driven distribution
Growth Hacker is the New VP Marketing · Andrew Chen
Over time, all marketing strategies result in shitty clickthrough rates
The Law of Shitty Clickthroughs · Andrew Chen
Focus on your core message before channels and tactics
Simple Marketing for Smart People The One Question You Need - Billy Broas & Tiago Forte · Unknown
Focus on the critical parts, not the complexity
Simple Marketing for Smart People The One Question You Need - Billy Broas & Tiago Forte · Unknown
Contrasting strategies
Inside the Tornado: Marketing Strategies From Silicon Valley's Cutting Edge · Geoffrey A. Moore
Ride the tornado to market dominance
Inside the Tornado: Marketing Strategies From Silicon Valley's Cutting Edge · Geoffrey A. Moore
Entry with advantages
Competitive Strategy · Michael E. Porter
Target the obsessives, not the masses — consumers with otaku are your sneezers, your evangelists, your engine of growth
Purple Cow, New Edition: Transform Your Business by Being Remarkable · Seth Godin
Prove you have a repeatable and scalable sales process by getting customers to actually buy
The Four Steps to the Epiphany · Steve Blank
Mapping influence networks and building strategic alliances to advance your agenda beyond direct authority
The First 90 Days, Updated and Expanded_Proven Strategies for Getting Up to Speed Faster and Smarter · Michael D. Watkins
Five business situations requiring fundamentally different leadership transition strategies
The First 90 Days, Updated and Expanded_Proven Strategies for Getting Up to Speed Faster and Smarter · Michael D. Watkins
The heart of strategy is choosing your playing field and defining how you will win on it
Playing to Win_ How Strategy Really Works · A.G. Lafley & Roger Martin
Sidestep attacks and redirect energy toward problem-solving
Getting to Yes: Negotiating an agreement without giving in · Roger Fisher & William Ury
Channeling grandiosity into productive and fulfilling work
Robert Greene 2 Books Collection Set (The Laws of Human · Robert Greene
Control reality by weaving fact and fiction into seamless deception
The 33 Strategies of War (Joost Elffers Books) · Robert Greene
Set pricing for pragmatists and choose channels that deliver the whole product
Crossing the Chasm, 3rd Edition · Geoffrey A. Moore
Seven marketing pieces that turn your BrandScript into revenue
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen · Donald Miller
Combine five dimensions to discover and articulate your business model
Lean Analytics · Alistair Croll & Benjamin Yoskovitz
Stay fluid like water; let go of rigid control to gain real power
The 50th Law · 50 Cent & Robert Greene
Identify clusters of firms with similar strategies to find your competitive neighborhood
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Dismantling institutional cover stories by constructing irrefutable alternative narratives
The Prosecutor One Man's Battle to Bring Nazis to Justice · Jack Fairweather
Bypassing corrupted internal systems through external alliances and alternative channels
The Prosecutor One Man's Battle to Bring Nazis to Justice · Jack Fairweather
Treat your venture like an endurance race, not a sprint
Shoe Dog · Phil Knight
Every real strategy has three elements: diagnosis, guiding policy, action
Good Strategy/Bad Strategy: The difference and why it matters · Richard Rumelt
Set prices that reinforce your market leadership positioning and support your distribution channe...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
A B2C alternative to the chasm model that drives consumer technology adoption through four interl...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
A nine-factor scoring system for evaluating beachhead candidates and screening out segments with ...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Use scenario-based profiling to select your beachhead segment when you have high risk and low data.
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Map your market by understanding the five psychographic profiles that determine how technology ge...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Stop demanding explanations for intuitions that work better unexplained
Blink the power of thinking without thinking · Gladwell Malcolm
A five-component strategic planning process that begins with values and noble cause, then moves t...
Tribal Leadership Leveraging Natural Groups to Build a · Dave Logan, John King, Halee Fischer-Wright
Clear and comprehensive communication
Efforts & Challenges in Promoting Public Health | Dr. Vivek Murthy · Andrew Huberman