The three signals Lubetzky looks for in a founder — and the order he learned them in.
Daniel Lubetzky on School of Hard Knocks (full episode) · School of Hard Knocks Podcast
Combine natural strengths to create rare, unbeatable expertise no competitor can replicate
How to Get Rich — Naval · Naval
Differentiate yourself so memorably before and during the sale that comparison becomes irrelevant
The Sales Bible: The Ultimate Sales Resource · Jeffrey Gitomer
Shared goals dissolve intergroup hostility that contact alone cannot fix
Influence: Science and Practice · Robert B. Cialdini
Compare sovereign offerings as products to find where your tax dollar delivers maximum ROI
God, AI, and the Coming Violence | Will Manidis — Hidden Forces · Hidden Forces
Defeat a stronger adversary by corroding it from within across every domain except direct military force.
Top Venezuelan Spy Confirms Trump’s Biggest Fear | Ralph Pezzullo — Danny Jones · Danny Jones
Overwhelm competition by stuffing portfolio companies with 3-4x more capital than asked
Can 'The World's Craziest Investor' Teach You About Risk? · Lionel Barber
Start something, work with others, stay ambitious — even when losing.
Feeling like progress is impossible? You’re not alone — here’s how to keep pushing forward #TEDTalks · TED
Intelligence optimises for efficiency and order — making destruction and war forms of waste to avoid
Ex-Google Exec (WARNING): The Next 15 Years Will Be Hell Before We Get To Heaven! · Mo Gawdat
AI's trajectory is locked in; humanity only controls which outcome it gets
Ex-Google Officer Speaks Out On The Dangers Of AI! - Mo Gawdat · Mo Gawdat
A single credible exception breaks institutional monocultures non-linearly
The Professor Banned From Speaking Out: 'We Need To Start Preparing' · Bret Weinstein
Founders' conviction is a moat against their own blind spots — the adjacent market they dismiss is often the alpha
Uber CEO: I Have To Be Honest, AI Will Replace 9.4 Million Jobs At Uber! · Dara Khosrowshahi
Win by cycling through observe-orient-decide-act faster than your opponent
Airpower Reborn · John Andreas Olsen
Manage energy, not time, across four dimensions to achieve sustained high performance
The Power of Full Engagement: Managing Energy, Not Time, Is the Key to High Performance and Personal Renewal · Jim Loehr and Tony Schwartz
The single greatest constrictor of human potential is the fear of what others think of you
Performance Psychologist: The Hidden Things That Are Keeping You From Being a High Performer · Michael Gervais
Identify and leverage the specific sources of strategic advantage available to you
Good Strategy Bad Strategy · Richard Rumelt
Create demand that outstrips supply using four proven levers
Oversubscribed · Daniel Priestley
Shift from treating disease to preventing it decades in advance
Outlive: The Science and Art of Longevity · Peter Attia
Trying less at the right things often produces better results
The Curiosity Chronicle by Sahil Bloom · Sahil Bloom
Plot customer value against penetration to identify winner-take-all businesses
Bill Gurley — All Things Business and Investing (Invest Like the Best) · Bill Gurley
Great leaders create environments of safety so people naturally trust and cooperate
Why good leaders make you feel safe | Simon Sinek | TED · Simon Sinek
When luxury spending by one institution forces competitors to sacrifice mission
Revisionist History - Food Fight (S1E5) · Malcolm Gladwell
If each new user makes the product more valuable for all users, you win
Bill Gurley — All Things Business and Investing · Bill Gurley
Do the most important thing first each day -- the only trick you need
The Ivy Lee Method · James Clear
To pick something up, you must first put something down
Chris Williamson: If You Don't Fix This Now, 2026 Is Already Over! · Chris Williamson
Over time, all marketing strategies result in shitty clickthrough rates
The Law of Shitty Clickthroughs · Andrew Chen
Own your product's success completely—no excuses, no dependencies
Good Product Manager Bad Product Manager · Ben Horowitz
Government's role
Competitive Strategy · Michael E. Porter
Understand industry competition
Competitive Strategy · Michael E. Porter
Understand industry competition
Competitive Strategy · Michael E. Porter
Understanding how VCs get paid, how their funds work, and what drives their behavior gives founders an information advantage
Venture Deals: Be Smarter than your Lawyer and Venture Capitalist · Brad Feld & Jason Mendelson
Capture competitive advantage by riding waves of industry change
Good Strategy/Bad Strategy:The difference and why it matters · Rumelt, Richard
Identify your enemies to find clarity, purpose, and direction
The 33 Strategies of War (Joost Elffers Books) · Robert Greene
Set pricing for pragmatists and choose channels that deliver the whole product
Crossing the Chasm, 3rd Edition · Geoffrey A. Moore
See things for what they are, not what you wish them to be
The 50th Law · 50 Cent & Robert Greene
Choose your customers strategically to improve margins and competitive position
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Anticipate how your industry will change and position for future structure
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Identify clusters of firms with similar strategies to find your competitive neighborhood
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Choose cost leadership, differentiation, or focus—or risk being stuck in the middle
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Map the five competitive forces that shape every industry's profitability
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
From cradle to cubicle to casket: uncover your talents before it is too late
Strengths finder 2.0 · Tom Rath
Balance incremental improvements with breakthrough reinvention
Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) · Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Market boundaries are mental constructs, not physical constraints
Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne
Eliminate, Reduce, Raise, Create: four moves to break the value-cost trade-off
Blue Ocean Strategy From Theory to Practice - W Chan Kim, Renée Mauborgne · W. Chan Kim, Renee Mauborgne
First make yourself unbeatable, then wait for the enemy to become beatable
The Art of War · Sun Tzu
Invest disproportionately in intelligence because foreknowledge decides outcomes
The Art of War · Sun Tzu
Victory through swift, decisive action that preserves your resources
The Art of War · Sun Tzu
All strategic action is based on controlling what the opponent perceives
The Art of War · Sun Tzu
Supreme excellence is breaking resistance without direct conflict
The Art of War · Sun Tzu
Evaluate five constant factors before any competitive engagement
The Art of War · Sun Tzu