50 results for emotional marketing
Showing 1–50
COMThe Six-Step Commercial Teaching Pitch
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Choreographed six steps that lead customers from insight to your solution as the natural conclusion

The Challenger Sale: Taking Control of the Customer Conversation · Matthew Dixon and Brent Adamson

FINBitcoin DCA Savings Protocol
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Automate regular Bitcoin purchases as a savings habit and hold for decades, not days.

Bitcoin is UP 50% Against Gold (Most People Missed This) — Bram Kanstein · Bram Kanstein

FINBitcoin Power Law Channel Macro Positioning
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Map three macro signals to Bitcoin's power-law channel to size positions with precision.

Bitcoin is UP 50% Against Gold (Most People Missed This) — Bram Kanstein · Bram Kanstein

FINFinancial Repression Bitcoin Signal
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Enter Bitcoin when inflation outpaces short-term rates — the condition behind nearly all historical gains

Bitcoin is UP 50% Against Gold (Most People Missed This) — Bram Kanstein · Bram Kanstein

COMThe 'What If?' Narrative Pitch
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Win high-stakes pitches by leading with one human story, then bridging to your solution with 'What if?'

"Stories Will Save Us" | Dyane Neiman | TEDxESMTBerlin — TEDx Talks · TEDx Talks

FINLadder Exit Strategy
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Exit large positions profitably by selling fixed percentages at pre-set price targets

TAO Is Waking Up… Here’s What I’m Watching — JM Crypto · JM Crypto

FINThe FTB Market Timing Lens
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Read three market signals before committing — rates, supply balance, price trajectory

Mortgage Expert: What First Time Buyers Need to Know in 2026 · Eddie Ross

MINDThe Three Cs of Statistical Thinking
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Calm, context, and curiosity are the only defences against being manipulated by numbers.

Do We Need To Change Our Minds About Index Funds? · Tim Harford

FINTail-Risk Portfolio Design
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Design for the worst 1-2% of times — that's when compounding breaks

If You Understand This, You'll Never Fear a Market Crash Again · William J. Bernstein

FINPresent-Value Target Price
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Sell when the stock hits today's fair value, not at a guessed future price.

How to Invest in Stocks · Sasha Yanshin

MINDStickable Strategy Principle
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The best strategy is the one you'll actually stay invested in.

The Truth About Investing · Patrick Boyle

MINDReptile Brain vs Thoughtful Brain
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Build systems that override your investing reflexes.

This Is How You Build Wealth · Richard Coffin (The Plain Bagel)

SELFThe Decision Framework Crutch
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Pre-decide hard rules so future-you can't sabotage current-you

Change How You Think About Money · Pete Matthew

INNInformation Is Connection, Not Truth
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Information's primary function is social bonding — truth is a secondary feature

Yuval Noah Harari: They Are Lying About AI! The Trump Kamala Election Will Tear The Country Apart! · Yuval Noah Harari

STRPain + Reflection = Progress: The Principles System
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Convert every painful failure into a written decision rule — then automate those rules before emotion can override them

Ray Dalio: We're Heading Into Very, Very Dark Times! America & The UK's Decline Is Coming! · Ray Dalio

FINThe 10-Year Bitcoin Stack Protocol
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Build lasting wealth by systematically accumulating Bitcoin every month for a decade regardless of price.

SIMON DIXON REVEALS How The Banking System Turned You Into a DEBT SLAVE — Simply Bitcoin · Simply Bitcoin

FINMomentum Technical Scoring System
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Score and rank stocks on objective momentum signals to find the highest-conviction trend entries

All Time Highs Built On A Compute Shortage — Jordi Visser · Jordi Visser

INNThe Dyson-Sutherland Human-Centered Transport Design Model
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Design transport systems that work for human psychology by applying behavioral science to complement engineering and economic approaches

Transport for Humans: Are We Nearly There Yet? · Pete Dyson and Rory Sutherland

FINThe Buffett-Munger Rational Investing Philosophy
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Invest in great businesses at fair prices using patience, rationality, and a circle of competence

University of Berkshire Hathaway: 30 Years of Lessons from Buffett and Munger · Daniel Pecaut and Corey Wrenn

MKTThe External-to-Internal Trigger Shift
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How products graduate from needing notifications to living in users' minds

The Hook Model: How to Manufacture Desire · Nir Eyal

MKTThe Hook Cycle
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Four repeating phases that turn product usage into automatic habit

The Hook Model: How to Manufacture Desire · Nir Eyal

FINThe Unshakeable Wealth Playbook
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Master the Core Four principles and six psychological traps to build wealth in any market

Unshakeable by Tony Robbins · Tony Robbins

COMThe Curiosity Gap Technique
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Create knowledge gaps that pull people toward your message irresistibly

Made to Stick · Chip Heath

FINReasonable Over Rational Financial Planning
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Choose financially reasonable strategies you can actually stick with long-term

The Psychology of Money · Morgan Housel

MKTThe Psychological Reframing Engine
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Transform perception to create value that product improvements cannot match

The Marketing Secrets Apple & Tesla Always Use: Rory Sutherland | E165 · Rory Sutherland

FINThe Psychology of Money Operating System
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Financial success is about behavior, not intelligence - automate good habits

The Best Financial Advice You'll Ever Hear · Morgan Housel

MKTBrand-First Marketing Strategy
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Sustainable marketing success comes from building distinctive brand assets, not chasing short-term performance metrics

Mark Ritson's Top Marketing Moments of 2025 · Mark Ritson

FINThe Rent vs. Buy Decision Matrix
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Use math and lifestyle analysis, not cultural pressure, to decide on housing

Why Buying A House Makes Zero Financial Sense | ft. Ramit Sethi · Ramit Sethi

INFPsycho-Logic Decision Framework
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Solve problems by understanding psychological reality not just logical reality

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life · Rory Sutherland

MKTBrand Authenticity Through Vulnerability
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Show real human emotion in brand communications to build deep trust

Digital Summit Marketing Spotlight - Ann Handley · Ann Handley

FINThe Edge Detection Framework
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Find asymmetric opportunities by identifying where math contradicts conventional wisdom

A Man for All Markets · Edward O. Thorp

STRBig Hairy Audacious Goals (BHAGs)
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Set bold 10-30 year goals that galvanize the entire organization

Built to Last: Successful Habits of Visionary Companies · Jim Collins

FINThe Endurance Investing Model
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The single most important financial skill is the ability to keep going longer than everyone else

Morgan Housel - What You Need to Master and Avoid to Get Rich Stay Rich and Build Wealth · Morgan Housel

FINThe Compounding Patience Framework
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All great benefits come from compound interest applied with patience

Morgan Housel — Walking and Thinking (Invest Like the Best, EP.04) · Morgan Housel

MKTThe Irrational Value Creation Model
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Target irrational human organs to build the highest-margin businesses

How Amazon, Apple, Facebook and Google manipulate our emotions · Scott Galloway

MKTThe PAS Copywriting Formula
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Present the problem, agitate until it hurts, then offer your solution

The Copyhackers Guide to Conversion Copywriting · Joanna Wiebe

MKTThe AIDA Copywriting Formula
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Guide readers from attention through desire to action in four steps

The Copyhackers Guide to Conversion Copywriting · Joanna Wiebe

STRBold Bets Portfolio Strategy
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Maximize expected value through asymmetric high-risk investments

20VC — Vinod Khosla on Venture Assistance, Bold Bets, and What VCs Get Wrong · Vinod Khosla

FINThe Market Cycle Awareness Framework
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You may not know where you're going, but you must know where you are

Howard Marks — How to Invest with Clear Thinking · Howard Marks

INFThe Persuasion Over Compulsion Principle
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Use persuasion instead of compulsion to change behavior more effectively

Life lessons from an ad man · Rory Sutherland

MINDThe Stress Response Calibration Gap
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Your imagined risk tolerance bears no resemblance to your actual response under pressure

Common Causes of Very Bad Decisions · Morgan Housel

STRThe 3P Scenario Test
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Categorize scenarios as Possible, Plausible, or Probable before acting on them

Musings on Markets: Valuation and Investing · Aswath Damodaran

ENTThe Startup Reality Gap
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The real entrepreneurial journey is messier, longer, and harder than the myth

Why Founders Fail · Rand Fishkin

STRThinking in Bets
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Every decision is a bet — evaluate the process, not the outcome

Annie Duke: Getting Better by Being Wrong (Knowledge Project) · Annie Duke

FINCompounding Patience Principle
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Never interrupt compound growth — patience is the ultimate edge

Morgan Housel — Walking and Thinking · Morgan Housel

MKTPAS Copywriting Formula
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Problem-Agitate-Solution: the most reliable sales formula ever

The Ultimate Guide to Copywriting Formulas · Joanna Wiebe

MKTRhetorical Triangle
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Persuade with ethos, pathos, and logos

Simple Marketing for Smart People The One Question You Need - Billy Broas & Tiago Forte · Unknown

MKTAristotle's Rhetorical Triangle
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Aristotle's Rhetorical Triangle is a framework for persuasive communication that consists of thre...

Simple Marketing for Smart People The One Question You Need - Billy Broas & Tiago Forte · Unknown

MKTThe Process-Over-Product Sharing Framework
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Share how you make things, not just what you make

Show Your Work · Austin Kleon

MINDThe Assassins' Framework
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Cut losses, let winners run

The Art of Execution · Lee Freeman-Shor