Absorb an acquired brand without losing its customers using a phased phone and digital handoff
Owned and Operated: The REAL Reason Rebranding Can Add $5M/Year · John Wilson
Use three explicit triggers to decide whether to consolidate acquired brands before the complexity becomes unmanageable
Owned and Operated: The REAL Reason Rebranding Can Add $5M/Year · John Wilson
Companies run at room temperature by default. Founders are exothermic — they inject heat into the system. The job is to protect that heat from being politicked away.
Invest Like the Best EP.394 — Tobi Lütke: Building Islands of Innovation · Patrick O'Shaughnessy / Colossus
What comes first warps perception of what comes next—sequence is a lever of influence.
Influence: Science and Practice · Robert B. Cialdini
Separate the outcome you actually want from the inherited mechanism you assume delivers it, then pick the lightest fit.
How the Fridge Changed Food · Nicola Twilley
Use deliberate discomfort to build resilience and reclaim vitality
The comfort crisis, doing hard things, rucking, and more - Michael Easter · Michael Easter
Structure, not culture, determines whether organizations nurture or kill breakthrough ideas
Loonshots Framework · Safi Bahcall
Breakthrough innovation often comes from repurposing existing ideas, tools, or traits for entirely new and unintended uses
Where Good Ideas Come From · Steven Johnson
Acclimatize, hydrate, and recognize warning signs before they become fatal
ACSM's Nutrition for Exercise Science · Dan Benardot
Identify your enemies to find clarity, purpose, and direction
The 33 Strategies of War (Joost Elffers Books) · Robert Greene
Some systems never self-correct because the feedback mechanism is in the wrong place.
The Trading Game: A Confession · Gary Stevenson
Four structural rules that let large organizations nurture radical innovation
Loonshots · Safi Bahcall
In a crisis, let go of the methods that got you here
Range · David Epstein
Stillness of mind turns intention into physiological reality
The Wim Hof Method: Activate Your Full Human Potential · Wim Hof
A cold shower a day keeps the doctor away
The Wim Hof Method: Activate Your Full Human Potential · Wim Hof
Cold, breath, and mindset to reclaim your body's hidden power
The Wim Hof Method: Activate Your Full Human Potential · Wim Hof
Decode emotions and intentions by reading the involuntary language of the face
Blink the power of thinking without thinking · Gladwell Malcolm
Two things happening together doesn't mean one causes the other
The Great Mental Models, Volume 1 General Thinking Concepts · Shane Parrish & Rhiannon Beaubien
Your body runs on a 24-hour biological clock that governs performance, health, and cognition.
Your Brain Is a Time Machine The Neuroscience and Physics · Dean Buonomano
Manipulating temperature to enhance fat-loss
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Track your body's metrics
Lifespan Why we age{u2014}and why we don't have to · David A Sinclair
Heat stress for health benefits
Lifespan Why we age{u2014}and why we don't have to · David A Sinclair
Cold stress for longevity
Lifespan Why we age{u2014}and why we don't have to · David A Sinclair
Optimize sleep for better life
LIVE EVENT Q&A: Dr. Andrew Huberman Question & Answer in Toronto, ON · Andrew Huberman
Heat and cold for better rest
LIVE EVENT Q&A: Dr. Andrew Huberman at the Sydney Opera House · Andrew Huberman
Improve sleep quality
LIVE EVENT Q&A: Dr. Andrew Huberman at the Brisbane Convention & Exhibition Centre · Andrew Huberman
Cooling for performance
LIVE EVENT Q&A: Dr. Andrew Huberman Question & Answer in Los Angeles, CA · Andrew Huberman
Cold exposure for dopamine boost
Tools to Enhance Working Memory & Attention · Andrew Huberman
Maximize taste
The Chemistry of Food & Taste | Dr. Harold McGee · Andrew Huberman
Heat receptors respond to absolute temperatures
How to Control Your Sense of Pain & Pleasure · Andrew Huberman
Cold receptors respond to relative drops
How to Control Your Sense of Pain & Pleasure · Andrew Huberman
Improve tolerance
How to Control Your Sense of Pain & Pleasure · Andrew Huberman
Sleep Quality Matters
Dr. Matt Walker: Improve Sleep to Boost Mood & Emotional Regulation | Huberman Lab Guest Series · Andrew Huberman
Mitigating the Post-MDMA Crash
The Science of MDMA & Its Therapeutic Uses: Benefits & Risks | Huberman Lab Podcast · Andrew Huberman
Experience shapes traits
Life, Death & the Neuroscience of Your Unique Experience | Dr. David Linden · Andrew Huberman
Vary temp for health
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Safe cold exposure for kids
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Measuring thermal comfort
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Immerse for health
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Prepare for winter
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Adapt to cold for better health
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Activate your brown fat for improved health
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Get uncomfortable, get results
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Cold Therapy
How to Use Cold & Heat Exposure to Improve Your Health | Dr. Susanna Søberg · Andrew Huberman
Optimize your environment for peak performance
Enhance Your Learning Speed & Health Using Neuroscience Based Protocols | Dr. Poppy Crum · Andrew Huberman
Exploring alternative strategies for improving sleep quality
The Science & Practice of Perfecting Your Sleep | Dr. Matt Walker · Andrew Huberman
Temperature control for immune system enhancement
How to Enhance Your Immune System | Dr. Roger Seheult · Andrew Huberman
Optimize fever response
Improving Health With Stronger Brain-Body Connection | Huberman Lab Essentials · Andrew Huberman
Regulate temperature to optimize circadian rhythm
Using Science to Optimize Sleep, Learning & Metabolism | Huberman Lab Essentials · Andrew Huberman
Deliberate hyperventilation
Tools for Managing Stress & Anxiety | Huberman Lab Essentials · Andrew Huberman