Top 100 Growth Operators
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Sean Ellis
coined "growth hacking", PMF survey, GrowthHackers
Andrew Chen
Cold Start Problem, network effects, a16z growth
Brian Balfour
Reforge founder, four-fits framework
Casey Winters
Eventbrite/Pinterest/Grubhub growth, Reforge
Elena Verna
PLG, growth-loops, Reforge/Lenny essays
Crystal Widjaja
Gojek growth, Reforge analytics for growth
Fareed Mosavat
Slack/Instacart growth, Reforge
Adam Fishman
Lyft/Patreon growth, FishmanAF newsletter
Hila Qu
GitLab/Acorns PLG, Reforge
Kieran Flanagan
HubSpot CMO, Marketing Against the Grain
Dharmesh Shah
HubSpot inbound-growth doctrine
Brian Halligan
HubSpot inbound founder
Neil Patel
SEO/content-growth canon
Aleyda Solis
international SEO frameworks
Cyrus Shepard
on-page SEO/Moz
Kevin Indig
growth-memo, technical SEO
Eli Schwartz
Product-Led SEO
Noah Kagan
AppSumo, "Million Dollar Weekend" growth ops
Sujan Patel
Mailshake/Ramp Ventures growth
Gagan Biyani
Sprig/Maven growth
Wes Bush
Product-Led Growth
Bob Moore
Crossbeam, ecosystem-led growth
Allan Wille
Klipfolio, SaaS metrics-led growth
Brennan Dunn
RightMessage, lifecycle marketing personalization
Val Geisler
email/lifecycle "fix my churn"
Samar Owais
SaaS email lifecycle frameworks
Joanna Wiebe
Copyhackers, conversion-copywriting canon
Peep Laja
CXL, conversion-research / ResearchXL
Andre Morys
konversionsKRAFT (DE) experimentation framework
Bryan Eisenberg
Persuasion Architecture
Jeffrey Eisenberg
Conversion Trinity
Avinash Kaushik
Web Analytics 2.0, See/Think/Do/Care
April Dunford → routed to product
(skip)
Patrick Campbell
ProfitWell/Paddle pricing-growth research
Madhavan Ramanujam
Monetizing Innovation, pricing-as-growth
Hiten Shah → routed to product
(skip)
Lincoln Murphy
customer success-led growth
Nick Mehta
Gainsight CS-as-growth
Christoph Janz
Point Nine, "5 ways to $100M"
David Skok
For Entrepreneurs, SaaS metrics
Bessemer team / Byron Deeter
Cloud Index growth benchmarks
Guillaume Cabane
G2M / Segment growth-engineering
Darius Contractor
Dropbox/Airtable/Facebook growth, "psych framework"
Ed Baker
Uber/FB growth, viral loops
Naomi Gleit
Meta growth team founder, "ladder of engagement"
Alex Schultz
Meta CMO, lecture on growth
Javier Olivan
Meta growth-team builder
Aatif Awan
LinkedIn growth, viral loops
Elliot Shmukler
LinkedIn/Wealthfront growth, "How LinkedIn went from 2M to 200M"
Andy Johns
Twitter/Quora/Wealthfront growth, First Round essays
Kevin Weil
Twitter/Insta growth, OpenAI applications
Josh Elman
Twitter/Medium growth, "core action" framework
Othman Laraki
Twitter early growth (now Color)
Rahul Vohra
Superhuman PMF Engine, Sean Ellis test operationalized
Nir Eyal
Hooked, habit-forming product-growth
Phill Agnew
Nudge podcast, behavioural growth
Ryan Hoover
Product Hunt launch playbook
Sahil Lavingia
Gumroad creator-growth ops
Dickie Bush
Ship 30, audience-growth operator
Mark Schaefer
KNOWN, content shock framework
Joe Pulizzi
Content Inc., content-marketing-as-growth
Andy Crestodina
Orbit Media, content+SEO frameworks
Jay Baer
Youtility, hug-your-haters CX-growth
Mari Smith
social-media growth (FB era canon)
Amanda Goetz
life-brand growth ops
Dan Koe
One-Person Business, audience-as-growth-loop
Russell Brunson
ClickFunnels, "Dotcom Secrets" funnels
Frank Kern
direct-response internet-marketing canon
Eben Pagan
info-product launch frameworks
Jeff Walker
Product Launch Formula
Ryan Deiss
DigitalMarketer, Customer Value Optimization
Perry Marshall
80/20 Sales & Marketing
Neil Hoyne
Google CSO, "Converted" CRM-growth
Bonnie Yi Zhang
TikTok growth (creator-platform frameworks)
Ankur Nagpal
Teachable creator-growth
Nathan Barry
ConvertKit creator-growth ladders
Demand Curve / Neal O'Grady
growth-marketing curriculum
Julian Shapiro
Demand Curve co-founder, growth-handbook canon
Brian Dean
Backlinko, Skyscraper Technique SEO frameworks
Ross Simmonds
Foundation, content-distribution-led B2B SEO
Marie Haynes
algorithm-update analysis, E-E-A-T SEO frameworks
Eric Seufert
Mobile Dev Memo, paid-acquisition + IDFA-era frameworks
Thomas Petit
mobile UA frameworks, ASO/paid-social specialist
Andy Carvell
Phiture, mobile growth-stack + retention frameworks
Drew Sanocki
AutoAnything/Karmaloop lifecycle, post-purchase retention frameworks
Talia Wolf
GetUplift, emotion-led conversion-research frameworks
Oli Gardner
Unbounce co-founder, conversion-centered design frameworks
Joel Klettke
Case Study Buddy, conversion-copy + voice-of-customer frameworks
Corey Haines
Swipewell, B2B SaaS marketing-systems frameworks
Anthony Pierri
homepage-messaging frameworks for B2B PLG
Emily Kramer
MKT1, B2B startup marketing-as-system frameworks
Asia Orangio
DemandMaven, B2B SaaS demand-generation frameworks
Ramli John
Product-Led Onboarding, activation frameworks
Andrew Capland
Delivering Value, PLG operator coaching
Chris Walker
Refine Labs, dark-social demand-creation framework
Scott Brinker
chiefmartec, MarTech landscape + martech-as-strategy
Udi Ledergor
Gong CMO, category-creation B2B marketing playbook
Maja Voje
GTM Strategist, go-to-market motion frameworks
Demand Curve / Julian Shapiro
growth-stack playbooks
Reforge / Brian Balfour
Growth Loops + Four Fits frameworks