Don't fight the incumbent on their axis — define a brand-new category you can own and become its authority.
Brothers of Iron: Building the Weider Empire · Joe Weider, Ben Weider, Mike Steere
Magazines create demand, competitions create aspiration, supplements and equipment monetise it — each channel fuels the next.
Brothers of Iron: Building the Weider Empire · Joe Weider, Ben Weider, Mike Steere
In consumer products, you cannot fail fast. One bad SKU damages the parent brand.
Daniel Lubetzky on School of Hard Knocks (full episode) · School of Hard Knocks Podcast
Stop optimising 1% on a small base — grow the base instead.
I Wish I'd Saved Less When I Was Younger · Olly Richards
CEOs get bad data because they give bad signals — transparency is a reciprocal exchange protocol
Uber CEO: I Have To Be Honest, AI Will Replace 9.4 Million Jobs At Uber! · Dara Khosrowshahi
Build lasting business wealth by developing five interconnected leadership pillars from passion through character
Voss Top 5 Keys to a Rich Life: Business Wealth Handbook · Chris Voss
Apply the smallest intervention that produces the desired result across fat loss, muscle gain, sleep, and physical performance
The 4-Hour Body · Timothy Ferriss
Define your fears in writing to realize most are preventable and reversible
Tim Ferriss Interview: How to Overcome Fear, Practice Self Love & Build a Writing Routine · Tim Ferriss
Replace annual reviews with Conversations, Feedback, and Recognition
Measure What Matters · John Doerr
Build a low-maintenance automated business that funds your ideal lifestyle
The 4-Hour Workweek by Tim Ferriss · Tim Ferriss
Define, Eliminate, Automate, Liberate your way to the 4-hour workweek
The 4-Hour Workweek by Tim Ferriss · Tim Ferriss
Breathe more than you think you need; delay fatigue naturally
The Wim Hof Method: Activate Your Full Human Potential · Wim Hof
Boost libido with food
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Optimize Vitamin D Levels for Improved Libido
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Increase lifespan and improve health
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Increase Testosterone Naturally
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Gallon Of Milk A Day
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Gain 34 pounds in 28 days
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
A supplement stack for fat-loss
The 4-Hour Body An Uncommon Guide to Rapid Fat-Loss, · Timothy Ferriss
Live longer, healthier
Lifespan Why we age{u2014}and why we don't have to · David A Sinclair
Optimizing melatonin intake for better sleep
The Science & Practice of Perfecting Your Sleep | Huberman Lab Essentials · Andrew Huberman
Use salt to manage hunger and improve performance during fasting
Effects of Fasting & Time Restricted Eating on Fat Loss & Health | Huberman Lab Essentials · Andrew Huberman
Optimize Vitamin D
Essentials: Micronutrients for Health & Longevity | Dr. Rhonda Patrick · Andrew Huberman
Optimize cognitive function
Essentials: Breathing for Mental & Physical Health & Performance | Dr. Jack Feldman · Andrew Huberman
Consider shilajit for hormone support
AMA #18: Cold Therapy Advice, Skin Health Tips, Motivation, Learning Strategies & More · Andrew Huberman
Increase dopamine with Muna Purines
Tools to Enhance Working Memory & Attention · Andrew Huberman
Amino acid supplementation for dopamine boost
Tools to Enhance Working Memory & Attention · Andrew Huberman
Explore supplements systematically
Boost Attention & Memory with Science-Based Tools | Dr. Wendy Suzuki · Andrew Huberman
Optimize supplements
Boost Attention & Memory with Science-Based Tools | Dr. Wendy Suzuki · Andrew Huberman
Boost liver detox
The Effects of Microplastics on Your Health · Andrew Huberman
Choose high-quality supplements
Your Brain's Logic & Function | Dr. David Berson · Andrew Huberman
Optimizing Gut Health for Brain Function
Control Your Vagus Nerve to Improve Mood, Alertness & Neuroplasticity · Andrew Huberman
Holistic Supplementation
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Optimize nutrition with food-based supplements
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Optimize Omega-3 intake
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Enhance Focus
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Improve focus and cognitive function
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Maximize growth hormone production
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Optimize hormone function for better health
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Sleep Better
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Supporting overall health
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Optimize your supplement intake
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Behavioral tools, nutrition, supplementation, and prescription drugs
Developing a Rational Approach to Supplementation for Health & Performance | Huberman Lab Podcast · Andrew Huberman
Reduce anxiety with Kava
Erasing Fears & Traumas Based on the Modern Neuroscience of Fear · Andrew Huberman
Exploring the potential benefits of Saffron, Inositol, and Kava
Erasing Fears & Traumas Based on the Modern Neuroscience of Fear · Andrew Huberman
Protect Your Ears
Protect & Improve Your Hearing & Brain Health | Dr. Konstantina Stankovic · Andrew Huberman
Boost performance and strength
The Most Effective Weight Training, Cardio & Nutrition for Women | Dr. Lauren Colenso-Semple · Andrew Huberman
Preventing bone loss through lifestyle and supplements
How to Navigate Menopause & Perimenopause for Maximum Health & Vitality | Dr. Mary Claire Haver · Andrew Huberman
Navigate menopause with optimal health
How to Navigate Menopause & Perimenopause for Maximum Health & Vitality | Dr. Mary Claire Haver · Andrew Huberman
Supporting mental health with omega-3 fatty acids
Improve Focus with Behavioral Tools & Medication for ADHD | Dr. John Kruse · Andrew Huberman