Major-league franchises aren't trophies — they're a long-duration asset that beats stocks risk-adjusted, and private equity is now manufacturing the liquidity that was always missing.
New England Patriots President Jonathan Kraft Expects NFL ROI to Beat Stocks (Sportico, 2024) · Sportico
Acquire a business with real estate for near-zero capital by pairing with a REIT buyer
Acquiring Minds: Phil Miller, $100K store to Pawville (11 locations, PE exit) — Acquiring Minds · Acquiring Minds
A brand is a mnemonic shortcut. Break the shortcut and you destroy the value.
Daniel Lubetzky on School of Hard Knocks (full episode) · School of Hard Knocks Podcast
Override genetic pessimism to take asymmetric bets, with one hard rule: avoid total ruin.
How to Get Rich — Naval · Naval
Map every person who can derail or advance your sale into one of four decisive roles
The New Strategic Selling · Robert B. Miller, Stephen E. Heiman, and Tad Tuleja
Build platform-specific authority by listening first, then contributing value consistently
Inbound Marketing: Get Found Using Google, Social Media, and Blogs · Brian Halligan and Dharmesh Shah
Assert and maintain momentum throughout the sale — assertively, not aggressively
The Challenger Sale: Taking Control of the Customer Conversation · Matthew Dixon and Brent Adamson
Take extreme ownership of your birth experience by questioning defaults and self-educating
Making Bitcoin Babies: Sovereignty Starts in the Womb | Bitcoin 2026 — Bitcoin Magazine · Bitcoin Magazine
Your mortgage broker should know your life plans, not just your last payslip
UK Mortgage Expert: The Key Things You Need To Know · Anthony Emmerson
Match your fixed-rate term to where rates are heading and what your life requires
UK Mortgage Expert: The Key Things You Need To Know · Anthony Emmerson
Visible political donations are the tip; think tanks and media funding are the dangerous mass below
Labour MP: This Budget Just Tax The Rich! · Liam Byrne
If you don't know what you're doing, index funds are your only rational move
The Economist's Guide To Getting Rich · Erik Angner
The returns you see are the markets that survived — the losers were quietly erased
The Golden Age of Returns is Over · Mike Staunton & Paul Marsh
Four sociological markers that signal speculative mania — regardless of asset class
If You Understand This, You'll Never Fear a Market Crash Again · William J. Bernstein
Interest is crystallised impatience — the inescapable price tag on every transaction across time
The Interest Rate Crisis Has Just Begun · Edward Chancellor
Wages across sectors are the fastest proxy for where real productivity actually lives.
Ex-Government Economist: Politicians Are Lying About the Economy · Vicky Pryce
AI drives costs to zero across all sectors, lifting real GDP growth from 3% to 7.3%
Invest in This – It'll Be Worth $1.5 Million by 2030 | World Leading Investing Expert · Cathie Wood
When the downside is irreversible, 1% probability is not a small number
Yoshua Bengio — AI Safety, Power Concentration, and Alignment Failures · Yoshua Bengio
CEOs get bad data because they give bad signals — transparency is a reciprocal exchange protocol
Uber CEO: I Have To Be Honest, AI Will Replace 9.4 Million Jobs At Uber! · Dara Khosrowshahi
Build a specific model for the path to critical mass before smart critics see it
Reid Hoffman, LinkedIn Founder: It's Time To Quit Your Job When You Feel This! · Reid Hoffman
AI companions replicate the social media attention race at the deeper level of intimacy and dependency
AI Expert: Here Is What The World Looks Like In 2 Years! · Tristan Harris
Price high-uncertainty assets by probability-weighting their two extreme outcome narratives
Why Bitcoin Will Eat the Biggest Market on Earth — Robin Seyr · Robin Seyr
Discover your dream through three questions, free yourself from limiting beliefs, and follow a structured path from starting poor to growing rich
What's Your Dream? by Simon Squibb · Simon Squibb
Price strategically by creating value first, communicating it effectively, structuring prices to capture it, and managing competition through policy rather than reaction
The Strategy and Tactics of Pricing: A Guide to Growing More Profitably · Thomas T. Nagle, Georg Muller, and Evert Gruyaert
Cooperation evolves when we can detect and punish those who take without giving
Evolutionary Psychology: The New Science of the Mind · David M. Buss
Key patterns from successful startup founders: persistence through rejection, pivoting, and staying close to users
Founders at Work · Jessica Livingston
Replace rigid goal-setting with playful, experimental approaches that embrace uncertainty and adapt to reality
Rethinking and Achieving Goals with Anne-Laure Le Cunff | Dream Think Do · Anne-Laure Le Cunff
Stop chasing instant chemistry and start building lasting connection
The Only Dating Advice You'll Ever Need · Logan Ury
Identify and discard society's bullshit rules that limit your potential
Vishen Lakhiani on Breaking All the 'Brules' | Impact Theory · Vishen Lakhiani
Stop rushing outcomes and let meaningful work unfold at its natural pace
Time, productivity, and purpose: insights from Four Thousand Weeks - Oliver Burkeman · Oliver Burkeman
Use prenuptial agreements to build transparency and honest communication
Divorce Expert: Slippage Is Tearing Marriages Apart! · James Sexton
Treat marketing like venture capital — most value comes from rare wins
Rory Sutherland Gives His Opinion On Nassim Taleb · Rory Sutherland
Reach the point where you contribute more than you consume
The First 90 Days · Michael D. Watkins
Build audience through consistent delivery of actionable frameworks
The Curiosity Chronicle by Sahil Bloom · Sahil Bloom
Create environments where being wrong is safe so that being right becomes more likely
Adam Grant - Rethinking Your Position (The Knowledge Project Ep. #112) · Adam Grant
Achievement is a science you can learn but fulfillment is an art you must practice
Tony Robbins - On Achievement Versus Fulfillment · Tony Robbins
Hold dominant companies accountable by demanding they bear the true cost of their power
How Amazon, Apple, Facebook and Google manipulate our emotions · Scott Galloway
Great failure and great success are psychologically identical dislocations
Success Failure and the Drive to Keep Creating · Elizabeth Gilbert
Maximize expected value through asymmetric high-risk investments
20VC — Vinod Khosla on Venture Assistance, Bold Bets, and What VCs Get Wrong · Vinod Khosla
Life is long if you know how to use it—we are not given a short life, we make it short
Seneca on the Shortness of Life · Maria Popova
Say no with policies, care, and referrals—not guilt or aggression
WorkLife with Adam Grant: How to Say No · Adam Grant
Compare options against each other, never against zero
Shreyas Doshi on Pre-Mortems, the LNO Framework, and Strategy vs. Execution · Shreyas Doshi
Knowing when to fold is the highest-leverage decision skill
Annie Duke: Getting Better by Being Wrong (Knowledge Project) · Annie Duke
Add value without expectation
isbn_9781938793899 · Unknown
Disconnect work from wages
Your Money Or Your Life: 9 Steps to Transforming Your Relationship with Money and Achieving Financial Independence: R... · Vicki Robin
Four obstacles block change (Fusion, Excessive expectations, Avoidance, Remoteness from values) and four antidotes overcome them (Defusion, Acceptance, Realistic goals, Embracing values)
The Happiness Trap: How to Stop Struggling and Start Living · Russ Harris
A five-component naming system — Magnet, Avatar, Goal, Interval, Container — that creates compelling offer names which attract attention and communicate value instantly.
$100M Offers · Alex Hormozi
Empower every member to lead at their level for exponential tribal growth
The Tribes Casebook A companion to TRIBES - Seth Godin · Seth Godin & Triiibes Community
Close the gap between your shipping product and the complete solution customers need
Crossing the Chasm, 3rd Edition · Geoffrey A. Moore
Hire for zone of genius and build a team that replaces you
Profit First for Minority Business Enterprises · Susanne Mariga