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Wendy Wood

habit science; Good Habits, Bad Habits.

USC social psychologist and habit researcher, author of Good Habits, Bad Habits, known for context-dependency models of habit formation.

Wikipedia
#77Decision Scientists
45/ 100
Authority scoreNotable
1lists#77peak1primary1category
15
Top 100 Decision Scientists
Rank #77·habit science; Good Habits, Bad Habits.
Bibliography

Sources by Wendy Wood

1source
Book
—
The Psychology of Habit
Book
Appears alongside

Top neighbors of Wendy Wood

8people
01
Adam Alter
Drunk Tank Pink; Irresistible; cue-driven behavior research.
1shared list
02
Adam Galinsky
power and decision-making.
1shared list
03
Amos Tversky
heuristics-and-biases program; Prospect Theory co-author.
1shared list
04
Anders Ericsson
deliberate practice.
1shared list
05
Andrei Shleifer
noise traders; inefficient markets.
1shared list
06
Annie Duke
Thinking in Bets; resulting fallacy.
1shared list
07
Antonio Damasio
somatic-marker hypothesis.
1shared list
08
Barbara Mellers
Good Judgment Project co-PI; forecasting accuracy.
1shared list
Last updated
10 May 2026
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