Use commercial-residential seasonality inversion to flatten revenue and reduce customer risk
Owned and Operated: I Have $5M, Do I Buy an HVAC Company or a Security Business? · John Wilson
Compound trust and returns by committing to iterated relationships where cooperation wins.
How to Get Rich — Naval · Naval
Use a dormant statutory power to break industry coordination failures without exercising it
The Government's Plan to Change Your Pension · Torsten Bell MP
Distinguish the augmentation era from full automation — the transition is the disruption event
Ex-Google Exec (WARNING): The Next 15 Years Will Be Hell Before We Get To Heaven! · Mo Gawdat
AI eliminates the rungs, not the top — entry-level roles vanish while expertise stays
AI Whistleblower: We Are Being Gaslit By AI Companies, They're Hiding The Truth! · Karen Hao
Frontier AI follows colonial logic — four extraction pillars, structural not personal
AI Whistleblower: We Are Being Gaslit By AI Companies, They're Hiding The Truth! · Karen Hao
Build cohesive teams by overcoming five cascading dysfunctions from trust to results through a hierarchical pyramid of team behaviors
Lencioni Five Dysfunctions of a Team · Patrick Lencioni
Fall in love with your client, not your product—become the most trusted advisor in your market
The Strategy of Preeminence · Jay Abraham
Market by serving the smallest group that can sustain you, not by reaching the largest audience possible
This Is Marketing · Seth Godin
Understand why costs rise as demand grows and how this shapes competitive strategy
On the Principles of Political Economy and Taxation · David Ricardo
Create buying frenzies through structured demand-building campaigns
Oversubscribed · Daniel Priestley
Drive real value through talent, introductions, and existential counsel
20VC — Vinod Khosla on Venture Assistance, Bold Bets, and What VCs Get Wrong · Vinod Khosla
Givers are at both the bottom and top of every success metric—the key is weeding out takers
Are You a Giver or a Taker · Adam Grant
In the age of the internet, become the world's expert in one narrow domain
Bill Gurley — All Things Business and Investing · Bill Gurley
Rich is having passive income greater than your burn—wealth is a ratio, not a number
The Algebra of Wealth · Scott Galloway
Teams fail from the bottom up: fix trust before anything else
The 5 Dysfunctions of a Team with Patrick Lencioni · Patrick Lencioni
Understand power dynamics
Inside the Tornado: Marketing Strategies From Silicon Valley's Cutting Edge · Geoffrey A. Moore
Understanding market forces
Inside the Tornado: Marketing Strategies From Silicon Valley's Cutting Edge · Geoffrey A. Moore
Analyzing global competition and strategic advantages
Competitive Strategy · Michael E. Porter
Navigate emerging industries
Competitive Strategy · Michael E. Porter
Understand industry evolution
Competitive Strategy · Michael E. Porter
Analyze strategic groups
Competitive Strategy · Michael E. Porter
Grouping firms by strategy
Competitive Strategy · Michael E. Porter
Understanding rivalry among competitors
Competitive Strategy · Michael E. Porter
Price level that deters entry
Competitive Strategy · Michael E. Porter
Work backwards from what would have to be true to find the best strategic choice
Playing to Win_ How Strategy Really Works · A.G. Lafley & Roger Martin
Capture competitive advantage by riding waves of industry change
Good Strategy/Bad Strategy:The difference and why it matters · Rumelt, Richard
See people and power dynamics as they are, not as you wish them to be
The Daily Laws - Robert Greene · Robert Greene
Map the forces that drive and block every customer decision
Competing Against Luck: The Story of Innovation and Customer Choice · Clayton M. Christensen, Taddy Hall, Karen Dillon, David S. Duncan
Anticipate how your industry will change and position for future structure
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Identify clusters of firms with similar strategies to find your competitive neighborhood
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Map the five competitive forces that shape every industry's profitability
Competitive Strategy: Techniques for Analyzing Industries and Competitors · Michael E. Porter
Read people accurately and navigate politics to protect your work
Mastery Side Material - Robert Greene · Robert Greene
Invest disproportionately in intelligence because foreknowledge decides outcomes
The Art of War · Sun Tzu
Predict when the rules of competition will change by tracking when technology exceeds needs
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail · Clayton M. Christensen
Recognize the recurring structural patterns behind chronic problems
The Fifth Discipline Fieldbook · Peter Senge
Use each conquered niche segment as leverage to knock over adjacent segments and build toward mai...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Cross the chasm by concentrating all forces on a single niche market, dominate it, then expand ou...
Crossing the Chasm, 3rd Edition Marketing and Selling · Geoffrey A. Moore
Analyze industry profitability
Berkshire Hathaway Shareholder Letter 1982 · Warren Buffett
Identify industries with commodity products
Berkshire Hathaway Shareholder Letter 1982 · Warren Buffett
Understand insurance industry economics
Berkshire Hathaway Shareholder Letter 1987 · Warren Buffett
Dynamic Pricing
Berkshire Hathaway Shareholder Letter 1986 · Warren Buffett
Understand company valuations
No. 1 Forensic Accountant: The Coming AI Collapse | Anthony Scilipoti · The Knowledge Project Podcast
Remove formality to get honest answers through natural conversations
The Mom Test · Rob Fitzpatrick
Index funds automatically discard losers and capture unlimited upside winners
The Simple Path to Wealth · JL Collins
Market dynamics trump individual performance; choose the industry and wave first, then surf
The Algebra of Wealth: A Simple Formula for Financial Security · Scott Galloway